Yasmine Kanaan

Director Of Strategy & Business Development at NESN

Yasmine Kanaan has a diverse work experience in strategy, business development, marketing, and public relations roles. From 2017 to present, they have been working at NESN, initially as a Local Sales Coordinator and later progressing to roles such as Media Partnerships Coordinator, Marketing Solutions Manager, and Partnership Strategy & Business Development Manager. In these positions, they have led partnership strategy and business development efforts, collaborated with internal and external stakeholders, and crafted multi-media proposals for various sports organizations. Yasmine has also managed relationships with partners, provided solutions to internal work streams, and identified new partnership opportunities. Prior to NESN, Yasmine worked as an Assistant Director of Hockey Operations at Harvard University from 2015 to 2019. Yasmine also gained experience in marketing and public relations as the Director of Marketing and Public Relations at Vazir Law, LLC from 2016 to 2017. Yasmine started their career as an Event Coordinator at SportsTrust Advisors in 2015 and as a Senior Account Executive at The New England Team in 2015.

Yasmine Kanaan completed their education from 2015 to 2017 at the Manning School of Business, UMass Lowell. Yasmine earned a Bachelor of Business Administration degree with a specialization in Finance and Management. Yasmine was also part of the Honors College during their studies, focusing on Business Administration.

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Timeline

  • Director Of Strategy & Business Development

    June, 2023 - present

  • Partnership Strategy Business Development Manager

    December, 2021

  • Marketing Solutions Manager

    January, 2019

  • Media Partnerships Coordinator

    May, 2018

  • Local Sales Coordinator

    May, 2017