Mostafa Youssef

Mostafa Youssef is a global business leader and strategist in the FMCG industry, currently serving as the Business Executive Officer for Coffee and Beverages at Nestlé in Vietnam. They began their career after earning a B.B.A in Business Administration and Marketing from the American University in Cairo and later held roles at PepsiCo and Kantar. Within Nestlé, Mostafa progressed from Assistant Brand Manager to Group Brand Manager, eventually taking on the role of Global Brand Lead for NESCAFÉ 3in1 at the company's headquarters in Switzerland. They are known for their innovative approach to adding value to established business models.