Kathy Kraysler

Kathy Kraysler is an experienced marketing professional with a strong background in demand generation and marketing operations. Currently serving as Marketing Director at Netcapital since February 2023, Kathy has previously held significant roles including Head of Demand Generation at Appvia, Director of Demand Generation at Altitude Networks, and Chief Marketing Officer at Netcapital Advisors. With expertise in executing marketing programs and developing analytics strategies, Kathy has consistently driven growth and engagement across various companies. Earlier experiences include leadership positions at NewStore, Inc., TandemSeven, PayPal, MIT, Boston.com, and Dow Jones, complemented by an MBA in Marketing and Competitive Strategy from Yale School of Management and a B.A. in Economics from Wellesley College.