Lara Malm is a skilled content specialist with extensive experience in digital marketing and project management. Currently employed at NetCologne since January 2021, Lara focuses on content creation, SEO, social media, web development, and analytics. Prior roles include online editor for business customers at InsurLab Germany e.V., campus and event manager at Sighty GmbH, and head of marketing and communication, contributing to startup growth through content management and online marketing. Previous experience also includes a position as a working student in brand and customer experience at Yello Strom GmbH and product marketing at Deutsche Telekom. Lara holds a Master’s degree in International Marketing & Media Management from Rheinische Fachhochschule Köln and a Bachelor of Arts in Journalism and History from Johannes Gutenberg University Mainz.
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