Cindy Shen

Cindy (Cunhui) Shen is an experienced procurement professional currently serving as the Senior Procurement Director at NetEase since July 2021, leading the company's procurement efforts. Prior to this role, Cindy held the position of Purchasing Director at Hellobike from July 2019 to July 2021 and served as the Purchasing Associate Director at NIO from February 2018 to July 2019, focusing on non-production purchasing. Cindy's earlier experience includes serving as the Procurement Director at Beijing Satcom IOT Technology Co. LTD from April 2014 to January 2018 and as a Senior Procurement Manager at Bayer HealthCare from September 2012 to April 2014, where responsibilities included marketing services. Additionally, Cindy spent six years at Procter & Gamble in various senior procurement roles, covering sectors such as IT purchasing and marketing services. Cindy holds a Master’s and Bachelor’s degree in Sociology from Huazhong University of Science and Technology.