Joe De Sena

Joe De Sena is the CEO and founder of Spartan, a series of high endurance obstacle courses. He’s also the NY Times best selling author of "Spartan Up", "Spartan Fit", and "The Spartan Way.” An entrepreneur from 8 years old, Joe has had a passion for life that moves the ball forward against all odds. In his latest book, “10 Rules for Resilience: Mental Toughness for Families” he takes that passion for mental toughness and applies it to the family unit.