Latoya Dawson

Latoya Dawson has extensive experience in marketing and creative services, currently serving as the Director of Performance Marketing & Festivals at New Jersey Performing Arts Center since October 2014, after progressing through various marketing roles within the organization. In addition to this position, Latoya hosts and produces a radio talk show at Bks1Radio.com and previously led creative teams as the Head of Creative Services at AGA Agency, LLC. With a background in coordination and project management in the entertainment sector, Latoya has worked with notable companies such as Nonstop Entertainment Group, Luxe Life, and Bristol Meyers-Squibb, applying skills in creative strategy development, budget management, and collaboration. Latoya holds a Bachelor of Arts degree from Rutgers University, with educational credentials also from Plainfield High School and Thomas Edison State University.