Lotte Moerman is a skilled digital marketer currently serving as a Digital Marketer - Social and Display at New10 since July 2023. Lotte has extensive experience in leading digital strategies, developing data-driven paid social and display campaigns, and optimizing existing campaigns for maximum ROI. Prior to New10, Lotte worked at Google as a Senior Display & Video Specialist from April 2019 to July 2023, where responsibilities included managing partnerships with major agencies, analyzing campaign performance, and training clients on advertising solutions. Lotte's background also includes experience as a Programmatic Marketing Specialist at Dentsu Aegis Network, where strategic media buying was facilitated for various markets, and roles at Daisycon, Norstat, and Coebergh Communicatie & PR. Lotte holds a Master’s degree in Communication Science from Vrije Universiteit Amsterdam and a Bachelor’s degree in Communication Science from the University of Amsterdam, and has completed a UX/UI design bootcamp at Ironhack in 2021.
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