Ursula Gorasia is a seasoned digital product professional with extensive experience in fintech and product management. Currently serving as a Digital Product Owner at NewDay since September 2024, Ursula previously held the position of Product Manager at Tymit from May 2021 to September 2024, where key initiatives included launching a sophisticated Collections database and FCA regulated customer statements. Ursula also led a team of 11 engineers and designers while employing agile methodologies to drive data-informed product decisions. Earlier roles include Collections Team Lead and Collections Specialist, where advanced analytics and CRM tool development were pivotal. Ursula's academic background includes a degree in Salon Business Management from University College Birmingham.