Di Wu

Svp, Customer Lifecycle Strategy at Newfold Digital

Di Wu currently serves as the Senior Vice President of Customer Lifecycle Strategy at Newfold Digital, a global web and commerce technology company, since July 2025. Previously, Di held roles including Vice President of Streaming Audience Engagement & Growth Marketing at SiriusXM and Vice President of Lifecycle & Performance Marketing for both SiriusXM and Pandora. Di's experience includes leadership positions at HBO as Director of Lifecycle & Growth Marketing, Paperless Post as Director of Marketing, Vimeo as Senior Manager of Marketing, PlayStation as Senior Marketing Manager, and American Express in various marketing roles. Di Wu holds a Bachelor of Science degree in Marketing and Management from The Wharton School.

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