Next Marketing
Paul Duffy has a strong work experience background in marketing and client services. Paul served as the Executive Vice President of Client Services and Agency Operations at Next Marketing, where they were responsible for managing client development, strategic planning, and creative services. Paul successfully secured and managed over $50 million in client billings and consistently outperformed agency KPIs. Prior to this, Paul held roles at Jack Morton Worldwide, where they oversaw account teams for General Motors and managed national sponsorship budgets. Paul also had experience at Indy Racing League, Taylor, and Edelman Public Relations in various marketing and account executive roles.
Paul Duffy attended Duquesne University from 1993 to 1995, where they obtained a Bachelor of Arts (B.A.) degree in Communications. Later, they pursued a Certificate in Strategic Marketing from the University of Georgia - Terry College of Business, although the duration for this program is not specified.
Next Marketing
Next Marketing is an independent, award-winning marketing services agency based in Atlanta, GA. Since 1993, we’ve created experiential campaigns for some of the world’s best known brands and recently we responded to the broader needs of a changing market by adding sponsorship consulting, creative services and health solutions to our growing list of capabilities. We Bring Brand Stories to Life. From supermarkets to Super Bowls, our experiential team creates live and virtual experiences that drive performance for a wide variety of clients of all sizes and scopes to execute performance driven campaigns rooted in emotion and built on insights. Our experiential solutions are as diverse as our people, we’re proud of that. We Help you Find your Creative Voice. From concept to production, our creative service professionals become an extension of your company to turn dreams into reality. From one project to comprehensive campaigns, our designs have long-lasting impact. Let’s get to work! We Deliver Better Care On-the-Go. Based on our significant field-based COVID testing and vaccination programs during the pandemic, we have evolved our Health practice to include logistical and operational support for mobile medical solutions. Today, our Health Solutions team support Government, Colleges and Universities, Long Term Care Facilities and Private Employers in offering primary care, biometric testing and wellness programs through mobile health centers. We Harness Passion into Performance. Sponsorship Consulting services focus on working with brands to optimize their sponsorship investments in sports and entertainment. Next helps brands identify sponsorship investments, negotiate partnerships, develop and implement activation plans and measure the success of the programming. Attention. Advocacy. Action. Is what we deliver for the client partners who trust Next Marketing. What’s Next for you?