Katie Whyte

Katie Whyte is an accomplished marketing professional with extensive experience in partnership marketing and brand strategy. Since November 2020, Katie has served as Head of Partnership Marketing at Next, where responsibilities include delivering branded marketing campaigns. Previously, Katie was instrumental in launching the Brand Partnerships Team at Next. Prior to this, Katie worked as a Strategic Insight Partner at Marks and Spencer, providing consulting on growth strategies in the Brands, Beauty, and Home sectors. Katie's background includes significant roles at ASOS.com, where leadership was provided in creative content and partnership management, and at TJX Europe, focusing on trend forecasting. Additional experience encompasses brand account management at Arcadia Group Ltd and design roles at Kenneth Cole Productions and Cynthia Steffe. Katie holds a BA (Hons) in Fashion Design for Industry from Heriot-Watt University.