Yassine Zaied

Chief Marketing & Strategy Officer at Nexthink

Yassine Zaied is the current Chief Marketing & Strategy Officer at Nexthink. Yassine has held this position since December of 2018. Prior to this, they served as the Executive VP Global Alliances & MSP from January of 2017 to December of 2018. From June of 2012 to January of 2017, they served as the Executive VP Middle East & Emerging. In this role, they were responsible for all direct and indirect sales and pre-sales teams in the Middle-East and emerging markets. Their mission was to build out Nexthink’s presence in the Middle-East, grow revenues across geographies and establish key partnerships with VARs and Integrators as well as develop emerging markets for Nexthink. Zaied has also served as the Executive Manager at Nexthink from November of 2008 to June of 2012. Prior to their time at Nexthink, Zaied worked as the Strategy & Business Development Director at Setcore Group from January of 2006 to October of 2008. While at Setcore Group, they attracted 5 European textile clients to invest in Egypt within a textile cluster creating new $10m investment opportunities and enhancing the competitiveness of Setcore Spinning. Yassine also developed an administration service business unit to assist the cluster partners generating $2m yearly revenue and saving 40% of the group overhead cost. Zaied created a new company to provide power Co-Generation and District Cooling services to the cluster and other industrials in the region. Yassine also designed and implemented a management

Yassine Zaied graduated from Lycee Bourguiba with a BS in Mathematics. Yassine then attended Université de Carthage, where they majored in Finance with a focus in Economics and Finance. Finally, they earned their MBA from IMD in Lausanne, Switzerland.

Their manager is Pedro Bados, CEO & Co-Founder. Yassine Zaied works with Vedant Sampath - CTO, Jeffrey Mitchell - Chief Revenue Officer, and Friedbert Schuh - EVP & GM, EMEA Sales. and Prabhu Kaliaperumal - Director , Strategic Solutions reports to Yassine Zaied.

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Timeline

  • Chief Marketing & Strategy Officer

    June, 2022 - present

  • EVP, Strategic Alliances & MSPs

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