Dylan Echter

Dylan Echter currently serves as the Director of Marketing and Communications at National Industries for the Blind, a position held since October 2025. Prior to this role, Dylan was the Product Marketing Manager at Apptium Technologies, where responsibilities included developing the product marketing discipline for the Cloud Commerce Platform, resulting in significant increases in website and social media traffic. Previous experience includes serving as Director of Marketing at Arithmix, where lead generation efforts were optimized, and as Product Marketing Manager at Synaptic Advisory Partners, overseeing the marketing strategy for Youreka. At Gartner, Dylan contributed to brand strategy for Digital Markets properties following the acquisition of Capterra. Early career roles at Capterra included managing brand awareness and public relations. Education includes a BA in Marketing and Music from William & Mary and a study abroad program in Sociology and Anthropology at the University of Cambridge.