Michelle Cooper is a seasoned marketing executive with extensive experience in leading marketing strategies and initiatives across various industries. Currently serving as Chief Marketing Officer at NiCE since June 2025, Michelle previously held multiple senior roles at SAP, including Executive Vice President of Global Field Marketing and Brand Experiences, where a focus on cloud growth was instrumental in achieving a significant increase in revenue. Throughout a distinguished career, Michelle has directed marketing efforts that encompass brand experiences, demand generation, and customer advocacy, with notable achievements in the Americas and high-growth sectors. Previous roles at Gelco Expense Management, Rightworks Corporation, Oracle, and Texas Instruments have further solidified expertise in building strong marketing functions and driving market engagement. Michelle holds a B.S. in Marketing and Management Information Systems from Longwood University and is pursuing further education at Kellogg Executive Education.
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