Alex Jones

Alex Jones is a seasoned professional with extensive experience in partnerships, merchandising, and product development within the retail sector. Currently serving as Partnerships Lead and previously as Partnerships Account Manager at Niche since July 2020, Alex has delivered substantial growth across various roles. At Lyft, Alex successfully led the Ohio State University Rideshare program, increasing ride volume significantly through strategic research and marketing initiatives. Previous roles at Abercrombie & Fitch Co. and Hollister Co. include senior merchandising positions responsible for multi-million dollar businesses, achieving notable profit growth and record sales. Alex began a career at American Eagle Outfitters, progressing through various buying and merchandising roles that focused on product development and financial strategy. Alex holds a Bachelor of Science in Marketing from the Farmer School of Business at Miami University.