Karen Kovach

Project Manager - Consumer Insights And Innovation at Nielsen

Karen Kovach is an experienced project manager and marketing professional with a comprehensive background in consumer insights, innovation, and strategic marketing. Currently serving as a Project Manager at Nielsen since 2014, Karen has honed skills in developing client relationships, managing project lifecycles, and delivering measurable results. In addition to the role at Nielsen, Karen has worked as a contracted marketing professional for various companies since 2003, specializing in marketing strategy, digital campaigns, and event management. Previous positions include Technical Account Manager at Veredus, Executive Consultant at Terrana Group, National Director of Sales at Varitalk, Director of Sales and Marketing at GO Airport Express, and Central US Marketing Director at Pepsico North America. Karen holds a Bachelor's degree and a BS in Engineering with minors in Marketing, PR, and Communications from Penn State University.

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