Matan Bik is an experienced professional in global strategy and business development, currently serving as SVP at Nielsen, where responsibilities span TV and digital platforms since February 2017. Previously held roles at Nielsen include VP and Senior Director of Business Development, focusing on Advertiser Direct and Marketing Cloud. Matan's experience also includes a role at eXelate, where Matan advanced from Business Development Representative to Manager, contributing to the company's reputation in data technology for digital marketing. Earlier positions include Regional Sales Manager at Durenaissance INC, where revenue improved significantly, and various roles in sales and marketing across different companies. Matan holds a BS in Business Administration Marketing from Southern Connecticut State University and has completed several courses in digital marketing and sales effectiveness.
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