Helena Sze

Helena Sze is an experienced professional in the fields of retail intelligence and media, currently serving as Associate Director at NielsenIQ since March 2023, specializing in FMCG. Previously, Helena held various leadership positions at Nielsen from August 2016 to March 2023, including Director and Associate Director of Media. Prior to this, Helena was the Product Development Lead at GfK HK from October 2004 to July 2016, where responsibilities included managing relationships with major consumer electronics manufacturers such as Apple, Samsung, LGE, Sony, Hitachi, and Panasonic.