Kim Krone

Kim Krone serves as the Associate Director of Consumer Behavior at NielsenIQ since February 2025, following a role as Head of Research at Bulbshare from September 2022 to January 2025, where leadership of a global research team focused on consumer insights for major international clients was a primary responsibility. Previously, Kim held multiple roles at NielsenIQ from June 2013 to August 2022, including Associate Director of Consumer Insights, overseeing qualitative research in South Africa and offering strategic guidance to Sub-Saharan markets. Kim's career began at TNS Research Surveys from April 2004 to April 2008 as a Qualitative Project Manager. Academic qualifications include a Diploma in Human Resources Management obtained from RAU between 1993 and 1995.