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Amanda Smith

APLA Director - Business Activation | Transition Management

Amanda Smith is an experienced professional with a robust background in supply chain management, account operations, and business activation within leading global companies. Currently serving as APLA Director of Business Activation and Transition Management at Nike, Amanda has held various significant roles at Converse, including Senior Manager of Global Operational Excellence and Senior Manager of Global Portfolio Management, where strategic vision and PMO structure were developed. Prior experience includes key positions at ASICS as EMEA Senior Supply Chain Manager and multiple roles within Nike EMEA, focusing on direct-to-consumer operations and customer engagement across regions. Amanda holds a LEAN Six Sigma Black Belt and has a solid educational foundation in business administration and management.

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