Chris Kirkup is a Mandarin-speaking strategic planner currently serving as the Strategy Director of Brand and Marketing at Nike. Previously, Chris held roles at McCann Health Greater China as a Planner, where they secured key accounts and adapted regional strategies to local markets. With a strong background in consumer healthcare and brand development, Chris also worked as an Associate Planning Director at TBWA\Media Arts Lab and as a Senior Planner at Wieden + Kennedy. Educated at the University of Oxford and Peking University, Chris possesses a deep understanding of Chinese language and culture, enhanced by international experience in London and Beijing.
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