Ryan Stively

Global Media Data Strategy

Ryan Stively is an experienced professional in media data strategy and analytics, currently working at Nike as part of the Global Media Data Strategy team since October 2022. Stively focuses on managing alignment of attribution models and KPIs across global paid media and consumer marketing reporting, collaborating with various teams to enhance measurement and analytics capabilities. Previously, Stively served as Data and Analytics Director at Thesis agency, where leadership skills were demonstrated in transforming data architecture and analytics for clients such as Taco Bell and Spotify. An extensive background includes the role of Associate Director, Analytics at Wieden + Kennedy, where oversight of ad tech stacks and measurement strategies was key. Early experience includes positions at Yahoo! as a Senior Platform Analyst and Campaign Manager, where support for major publishing groups and entertainment clients was provided, alongside a role as Digital Marketing Manager at Media Mill Inc. Ryan Stively holds a BA in New Media from the Academy of Art University.

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