Dominique Hufschmid

Dominique Hufschmid is an award-winning Creative Director and Designer with extensive experience in brand strategy, marketing, and innovation. Currently serving as Creative Director at NIKIN AG since March 2025, Hufschmid's previous roles include Director of Strategy, Marketing and Innovation at Kingfluencers, Chief Creative & Growth Officer at Moon&Stars, and Chief Marketing Officer & Creative Director at FC Basel 1893. Hufschmid has also held significant positions in branding and design at Energy Gruppe Schweiz and Greenliff AG, among others, and has contributed to academia as a Guest Lecturer in UI/UX Design at ZHdK Zürcher Hochschule der Künste. Hufschmid holds a Master of Advanced Studies in Arts Management from the University of Basel and a diploma in Graphic Design from Schule für Gestaltung Basel.