Marcelo Difranco

Marcelo Difranco is an experienced commercial professional with a robust background in sales and management within the printing and graphic arts industry. Currently serving as the Commercial Director for the South Cone region at Esko since January 2013, Marcelo has held various sales leadership roles, including regional sales manager and sales account manager for South America. Prior experience includes positions at ATR Equipamientos Gráficos, where responsibility encompassed sales of Nilpeter flexographic equipment, and manroland AG, focusing on sales of narrow web flexographic machinery. Marcelo's career began at Ferrostaal AG, where significant contributions were made as a sales executive and product manager for offset printers and finishing machinery. Earlier roles included product management in prepress at Hagraf and sales for preprinting equipment. Marcelo holds credentials from Harvard Business School Online and has pursued further education in business administration.