Egbert Steyn

Management Accountant at Ascendis Health

Egbert Steyn is a seasoned management accountant currently employed at Ascendis Health since September 2017, where responsibilities include business and financial strategy, performance management, and cash flow management. Prior experience includes roles as a logistics analyst and project accountant at Imperial from January 2009 to September 2017, focusing on management accounting, forecasting, and executive reporting. Egbert has also completed a three-year internship as a CIMA/Management trainee. Educational achievements include a PhD in Management Accounting (2022-2024) and an M.Com in Cost and Management Accounting (2015-2017) from North-West University, a B.Com in Law (2017-2020) from the University of South Africa, an Hons B.Com in Cost and Management Accounting (2008), and a B.Com in CA (2005-2007), all from North-West University.

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Johannesburg, South Africa

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Ascendis Health

Background Ascendis Health is a health and wellness company founded in 2008 and listed in the healthcare sector of the JSE in November 2013. In 2015, the Group embarked on an international growth strategy and acquired four businesses in Europe: Farmalider in Spain (2015), Remedica in Cyprus (2016), Scitec in Hungary (2016) and Sunwave Pharma in Romania (2017). Today Ascendis Health has a global reach with well-known brands and products sold to more than 120 countries across all continents. Strategic focus Against a backdrop of too much debt and limited operational flexibility we have set out a three-pillar strategy with the following focus areas: Pillar1: Stabilise (‘Fix the balance sheet’) • Set the medium-term portfolio strategy – which companies we should keep and which we should sell • Restructure existing debt to match the long-term portfolio strategy • Introduce sufficient new money to restore operational flexibility and ability to execute ‘Optimise’ Pillar Pillar 2: Optimise (‘Right-size and create platform businesses’) • Set the operating model to align with portfolio strategy and reduce complexity • Implement Project Office discipline to drive efficiencies, capital allocation optimization, and margin management strategies in each Business Unit • Create Business Unit specific incentivization programs and develop owner-manager mindsets Pillar 3: Grow (‘Maximise value and grow the platforms’) • Deleveraging strategy to take onto account the interim cash conversion profiles of the underlying business • Remain flexible to access attractive market windows • Deploy capital to underpin steady state portfolio