Pavla Edafe is a seasoned data professional with extensive experience in data engineering and analytics. Currently serving as a Senior Data Engineer at Nine since November 2019, Pavla has successfully delivered complex data products and championed the introduction of dbt Core within a GCP environment. Previous roles include Data Engineer and Analytics and Insights Manager at Nine, where Pavla built data pipelines and developed advanced reporting solutions using tools such as SQL, Tableau, and GCP BigQuery. Prior experience includes significant contributions as a Senior Digital Producer at Special Broadcasting Service (SBS) Australia and roles in journalism and web development, complemented by a Master's degree in Information Technology from UNSW and a Master's degree in Accounting & Journalism from Prague University of Economics and Business.
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