Moriah Potena

Moriah Potena is an experienced marketing professional currently serving as a Consumer Programs Manager at Nintendo since April 2025. Previously, Moriah held various positions at REI from July 2019 to May 2025, including Sr. Marketing Campaign Manager, where significant achievements included the launch of the impactful Opt Outside campaign, and development of marketing plans for the Camp & Hike category. Prior experience at Polaris Inc. from June 2013 to July 2019 involved roles such as Product Marketing Specialist and Corporate Partnerships & Events Specialist, focusing on brand loyalty and corporate partnerships. Moriah began a career in marketing as a Sales Intern at Polaris and also gained experience in human resources at Gopher Sports Marketing. Moriah's educational background includes dual Bachelor's degrees in Business and Marketing Education and Human Resource Development from the University of Minnesota.