NIQ Activate
Yonatan Yehezkel is an experienced data engineer currently leading the analysis and transformation of large datasets at NIQ Activate since 2020, utilizing technologies such as Apache Spark and Databricks. Prior to this role, Yonatan contributed as a software developer at Simplex Ltd, enhancing enterprise-level applications and web functionalities. From 2016 to 2019, Yonatan served as a geographic information systems analyst for Matrix, managing geospatial data and conducting testing for Israel Railways Ltd. Additionally, a classified role was held in Unit 9900 of the Israeli Intelligence Corps between 2010 and 2013. Yonatan holds a B.Sc in Information Systems, with a focus on computer and information systems security, obtained between 2014 and 2018.
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NIQ Activate
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NIQ Activate is the only SaaS customer value platform offering retail intelligence, brand collaboration and personalization & retail media solutions. Up and running in 8 weeks, NIQ Activate is a fast time-to-value platform, enabling retailers to accelerate growth and seize media and data monetization opportunities. Already processing millions of data points at leading FMCG and specialty retailers around the globe, NIQ Activate powers engagements that matter for retailers, brands, and their customers.