Alexandre Collet

Alexandre Collet is a seasoned professional with extensive experience in management and business development across various sectors. Currently serving as the Country Manager for France at NIU Technologies since December 2023, Alexandre previously held the position of Regional Manager B2B France at Cooltra from June 2023 to November 2023. Prior to this, Alexandre was the Country Brand Manager for France at KSR Group from March 2019 to June 2023 and worked as a Key Account Manager EMEA at Serv Trayvou, part of Halma plc, where responsibilities included the development and management of energy key accounts across the EMEA region. Earlier roles included Senior E-Commerce Business Developer and E-Commerce Business Developer for the DACH region at Lengow, and Area Sales Manager for the Netherlands, Germany, and Austria at AJ BIAIS, where business development efforts led to successful market penetration. Alexandre holds a Master's degree in Business Management from the University of Reading and a Master's degree in Marketing & Management from EM Strasbourg Business School, among other qualifications in international commerce and economics.