Kshiti Vyas

Kshiti Vyas is a Product Manager at Niyo Solutions Inc., where responsibilities include leading the development of a cross-border payments solution and the design of a Travel Mode that enhances user experience. Kshiti has successfully diversified revenue streams and improved user engagement through the application of the octalysis framework. Notable achievements include developing a predictive machine learning model to address customer churn and conducting user persona analysis to drive international transaction growth. Previously, as an Associate Product Manager, Kshiti designed a dynamic reward engine that significantly increased monthly transacting users and maintained a high retention rate. Kshiti's early experience includes a summer internship at Dalmia Bharat Group, focusing on influencer marketing practices. Academic qualifications include an MBA from the Indian Institute of Management, Indore, and a BE in Mechanical Engineering from Shri G S Institute of Technology & Science.