Dalia Kimmel is a seasoned marketing professional with extensive experience in brand management and communications. Currently serving as Senior Manager of Brand Marketing at No Frills since January 2023, Kimmel previously held key roles at Rogers Communications as Senior Brand Manager for Connected Home and North Strategic as Brand Manager and Account Executive. A strong background in leading national consumer campaigns, Kimmel has successfully collaborated with creative and media agencies, executed digital and social media strategies, and utilized data analytics to enhance campaign performance. Earlier career positions included significant contributions in communications and public relations for the Government of Canada, where Kimmel supported legislative initiatives and media engagements. Kimmel holds a Bachelor's Degree in History from Queen's University and a Postgraduate Certificate in Public Relations from Humber College.