Lucía Herrero Abrevaya

Lucía Herrero Abrevaya has a diverse work experience spanning multiple industries and roles. Lucía began their career in 2010 as an Asistente Administrativa at CYMISA, where they provided assistance with accounting tasks and financial transactions. From 2011 to 2014, they worked as a Finance Analyst and Marketing Analyst at Avature, where they managed social media planning, advertising, and marketing projects.

In 2016, Lucía joined Grupo Netshoes as an Ssr. Marketing Analyst, where they planned and executed marketing campaigns, organized online store homepages, and built relationships with shop owners to increase sales. Lucía then transitioned to Matufia in 2017 as a Productora - Proyecto Temporal, managing digital communication campaigns and audiovisual productions for QubitTV.

In 2018, Lucía took on the role of Senior Key Account Executive at Playtown S.A, where they managed key accounts, maintained long-term client relationships, and played a role in new business pitches. Lucía then moved on to Nodus Company in 2019, initially as a Project Manager - Digital Content Production, where they focused on client relationship management and providing innovative solutions. Lucía currently holds the position of Strategic Account Manager - Digital Content Production at Nodus Company, where they are responsible for growing and retaining the account portfolio, strategic partnership with clients, and team management.

Throughout their career, Lucía has demonstrated a strong focus on client relationship management, innovation, and creative solutions. Lucía has experience in project management, team leadership, and sales.

Lucía Herrero Abrevaya completed a Licentiate degree in Marketing at the Universidad de la Marina Mercante from 2016 to 2020. In 2018, they also briefly studied English Language and Literature at Hiking English. Prior to that, from 2012 to 2014, they pursued a Licentiate degree in Business Administration and Management at the same university.

In addition to their formal education, Lucía obtained several certifications. In December 2021, they received Agile Project Management certification from Coderhouse. In December 2010, they obtained the CAE (Certificate in Advanced English) from Cambridge Assessment, and in December 2006, they earned the FCE (B2 First) also from Cambridge Assessment.