Ana Priscila Hernández Altamirano

Ana Priscila Hernández Altamirano has extensive experience in the field of branding and marketing. In 2020, they were appointed Chief Strategy Officer (CSO) at Nolte, where they collaborated with the CEO and leadership team to develop brand, business, and product strategies. Ana Priscila also founded and directed Consultorio de Marcas, a non-profit initiative created to promote the health and well-being of Mexican brands during the COVID-19 pandemic.

In 2014, they founded and directed Motor 4, the Brand Consultancy firm of Grupo Vértice. Ana Priscila also served as a University Professor at Universidad Panamericana.

Prior to 2014, they were the Brand Planning Director and Creative Director at Vértice Comunicación. As Brand Planning Director, they developed and consolidated the Brand Planning department, which became 12% of the agency's billing, with an average profit of 60%. Ana Priscila also created Vertice's Brand Construction Model to strengthen the strategic structure of brands. As Creative Director, they collaborated with national and international brand teams to produce new ideas for company branding, promotional campaigns, and marketing communications.

Ana Priscila Hernández Altamirano obtained their Maestría in Comercialización Estratégica from Universidad Panamericana between 2010 and 2012. Ana Priscila then obtained their Licenciatura in Mercadotecnia from ITESO Universidad Jesuita de Guadalajara. In August 2020, they obtained a certification in Growth Driven Design from HubSpot.