Nordica
Joe Cavallaro is a seasoned marketing professional with extensive experience in the sports and outdoor industry. Currently serving as the Marketing & Communications Manager for North America at Nordica since August 2018, Joe previously held the position of North American Sports Marketing Manager within the same company. Prior to this, Joe co-founded JobMap, Inc. and worked there from January 2017 to February 2022. Joe also operated Cavallaro Ski Tuning from 2010 to October 2018. Joe holds a Bachelor of Business Administration degree from the University of Vermont, where education was completed between 2014 and 2018, and attended St. John's Prep from 2011 to 2014.
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Nordica
Nordica builds the best performing, highest quality products in skiing. Everything we design starts with the understanding that the final product will perform better, fit more comfortably, and enhance the skiing experience more than any other product on the market. Performance is the first, second, and third criteria for anything we build. Our heritage goes back over 60 years, and our record of quality innovation speaks for itself. Performance, innovation, and passion for the sport of skiing are in our DNA.