Giedrė Gerbutavičė

Giedrė Gerbutavičė has a range of experience in the field of marketing and human rights. Giedrė has worked as a Marketing Manager at NordLayer, where they created, managed, and optimized campaigns on paid advertising channels. Giedrė also analyzed performance and produced optimization reports while monitoring competitor activities. Prior to their role at NordLayer, Giedrė was a Performance Marketing Manager at Kilo Health. In this position, they oversaw performance marketing strategies. Before that, they worked as a PPC Specialist at Open Initiative Lithuania, where they launched and optimized Google Ads and Facebook ads campaigns for clients across various industries. Giedrė also sourced digital services and analyzed campaign results at Open Initiative Lithuania. Giedrė started their professional career as a Digital Marketing Specialist at whatabout.agency, where they specialized in planning, building, and optimizing online campaigns. Giedrė's earlier experiences include working as a Customer Support Specialist at HELIS and interning at the Lithuanian Centre of Human Rights and Trust in Development, where they gained valuable experience in project strategy building and reporting.

Giedrė Gerbutavičė holds a Master's degree in Public Administration from Vytauto Didžiojo universitetas. Giedrė also earned a Bachelor's degree in International Politics and Development Studies from the same university. In addition to their formal education, Giedrė has obtained several certifications, including "Documentary at School" from the Inconvenient Films Festival in October 2016, "International Law Litigation and Human Rights" from The European Foundation of Human Rights in November 2015, "Humanitarian Expert Certificate" from NGO "Trust in Development" in June 2015, "Tandem Language Learning" from Vytautas Magnus University- Institute of Foreign Languages in June 2015, and "How to Balance National and International Law: Theory and Practice" from The European Foundation of Humans Rights in December 2014.