Joel Loncka

Senior Associate Brand Strategy & Placemaking at Norris Design

Joel Loncka has a diverse range of work experience in brand strategy, photography, entrepreneurship, and creative leadership. Joel is currently working as a Senior Associate Brand Strategy & Placemaking at Norris Design, where they specialize in creating impactful brand strategies and stories for various industries. In 2022, they served as the Director Brand Strategy at Superunion, where they led change in the B2C and B2B sectors with a focus on food/beverage, hospitality, and digital infrastructure. Prior to that, Joel founded and built Prohibited Provisions, a successful creative cooking brand that was sold in over 300 organic retail stores nationwide. Joel has also held roles as a Brand Director at Made Renovation, an Associate Director of Brand Strategy & Innovation at Monigle, and a Senior Creative Strategist at Factory Design Labs, among others. Joel's work experience showcases their expertise in brand strategy, insights, and creative leadership.

Joel Loncka attended The University of Iowa Tippie College of Business from 2004 to 2008. During this period, they obtained a Bachelor's of Business Administration (B.B.A) degree with a focus on Marketing. Joel also earned an Entrepreneurial Certificate in Business.

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Timeline

  • Senior Associate Brand Strategy & Placemaking

    January, 2023 - present