Elina Tang

Elina Tang currently serves as an Associate Professor of Marketing at Northern Illinois University, where tenure began in August 2019. Prior roles include Assistant Professor of Marketing at both Northern Illinois University and the University of Illinois at Chicago. Elina Tang holds editorial positions on the Editorial Review Boards for the Journal of Service Management and the Journal of the Academy of Marketing Science, and was a board member for the Journal of Retailing. As a founding member of the Academic Council for Adweek, Elina Tang contributes to the field of marketing beyond academia. Educational credentials include a Ph.D. in Marketing from the University of Missouri-Columbia, along with graduate studies and degrees in Business Administration from Harvard University, Molecular Biology from Tufts University, and a B.S. in Biochemistry from Wuhan University. Prior experience includes roles in marketing and research at LI-COR Biosciences and Millennium Pharmaceuticals.