Mikaela Balfany is an accomplished marketing professional with extensive experience in social media management, copywriting, and public relations. Currently serving as Senior Social Media Manager at Northwestern Mutual since March 2022, Mikaela previously held a long-term position as Senior Copywriter at Laughlin Constable, where key clients included Northwestern Medicine and the Milwaukee Bucks. Mikaela's background also includes roles as PR Senior Account Manager and Account Executive for various clients, notably the Wisconsin State Cranberry Growers Association and BMO Harris Bradley Center. Prior experience includes a PR Specialist position at the YMCA of Metropolitan Milwaukee and several roles at Zeppos & Associates and the State of Wisconsin. Mikaela holds a Bachelor of Arts degree in Journalism from the University of Wisconsin-Madison, earned in 2007.
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