Leonardo Ferran

Leonardo Ferran has extensive experience in various roles within the banking, finance, retail, insurance, and telecommunications sectors. Leonardo started their career as an Analyst at Telefónica Argentina in 1991. Leonardo later worked at Movicom BellSouth, where they served as the Marketing Manager and was responsible for the successful development and launch of innovative products. Subsequently, they held senior positions at Equifax do Brazil, including Vice President of Marketing & New Business, and Marketing and New Business Senior Director. In these roles, they focused on product development, pricing strategy, advertising and promotion, and commercial planning. Leonardo also played a key role in the development of sales channels and the acquisition of new data sources. Ferran then joined IFB Advisors as an Associate Director before joining Nosis as the Head Commercial Managing Director. In this position, they led teams and was responsible for sales management and consultation in decision systems, marketing solutions, collections, and credit origination for various sectors. Additionally, Ferran served as the Executive Advisor of Presidency at Nosis, where they developed new business units and value propositions for the banking and retail segments.

Leonardo Ferran attended the University of Buenos Aires from 1987 to 1991, where they pursued a degree in Ingeniería with a focus on Electronic and Telecommunications. In 1992, they completed a Post-Grado program in Telecommunications Planning at Telefonica de Argentina. From 1993 to 1995, Leonardo pursued an MBA degree at MBA UBA Argentina, specializing in Marketing and Planning. In 1998 and 1999, they attended Movicom BellSouth, where they obtained a degree in Manager Nuevas Tecnologías, with a focus on Marketing, Sales Channels, and Planning. In their earlier years, Leonardo completed their secondary education at Colegio Leon XIII from 1980 to 1985, focusing on Technology. Additionally, they obtained a certification in Banca digital in 2019 from Universidad de Torcuato Di tella, although the exact month and year of completion are not provided.