Novonesis
Poul Bastrup is an experienced marketing professional currently serving as the Global Head of MarCom Strategy & Customer Engagement at Novonesis, where responsibilities include directing worldwide marketing communications and customer engagement strategies across diverse industries in the Planetary Health Biosolutions division. Previously, Poul held several key marketing roles at Lenovo, including Head of Customer Engagement Marketing EMEA and EMEA Omni Channel Marketing Manager, leading multi-regional teams and strategies to drive customer engagement and demand generation. Other notable experiences include a Global Marketing Manager position at Maersk Line and various marketing roles at Hewlett Packard Enterprise, with a strong focus on channel marketing and demand generation across multiple European markets. Poul holds an MA in Languages and International Relations and a BA in Business Language from Aalborg University.
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Novonesis
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At Novonesis, we believe solutions rooted in biology are key to tackling the challenges our world faces. Enzymes, functional proteins and microorganisms are our planet's tiniest, yet mightiest agents of change. When we leverage their power with science, we create biosolutions that transform the way we all produce, consume and live. Today, we are 10,000 people worldwide whose expertise spans more than 30 different industries. All around the world our biosolutions already create value for thousands of customers and benefit the planet. Our solutions enable feeding and fueling the world more sustainably, from healthy and sustainable nutrition to biofuel. Biosolutions also reduce the use of fossil-based resources, chemicals, energy and water. And this is just the beginning. The potential is almost endless. The time for biosolutions is now. And by working closely with our partners and customers, we will continue to challenge conventional thinking and transform business with biology. Together, we will create the change our world needs. Let’s better our world with biology.