Dex Alexander

Dex Alexander is a Certified Executive Performance Coach at Novus Global, specializing in guiding high-performers to achieve meta performance through data-driven and ontological methods. As the Founder of Legible and Black Roses, Dex focuses on building brands with character. Previous experience includes serving as an Executive Performance Coach at Meta Performance™ Institute, as well as owning and consulting for The Level Creative, where personalized strategies enhanced project development and team dynamics. Educational background includes dual Bachelor's degrees in Business and Design from California Baptist University, complemented by studies at UCLA.