Felipe Ribbe de Vasconcellos

Felipe Ribbe de Vasconcellos is a seasoned professional with extensive experience in the fields of innovation, business development, and digital transformation within the sports and entertainment industries. Currently serving as Global Director of DTC Innovation and Global Director of DTC Communities at AB InBev since May 2023, Felipe also holds strategic advisory roles with NTP-Tickets and Tero Labs, and co-founded DescentraEduca, a web3 learning community. Felipe's prior accomplishments include transformative initiatives at Socios.com as Director Brazil and Clube Atlético Mineiro as Head of Innovation, where significant projects such as the development of smart jerseys and fan tokens were undertaken. Felipe's educational background includes postgraduate studies in Business Management and multiple MOOCs in innovation, blockchain, and technology from prestigious institutions.