Sandra Sánchez Barba is the Directora BPO Industria at NTT DATA Company, where they implement strategies for business process outsourcing. Previously, they held various leadership roles at Adecco, including Director of Sales and Director of Service, focusing on commercial strategy, team development, and quality standards. They also directed the call center at Rusticae and managed business operations for Endesa at Atento. Sandra holds a Licenciatura in Advertising from Universidad Complutense de Madrid and a Diplomatura in Marketing and Commercial Management from ESIC Business & Marketing School.
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