Keerthiga Murugesan is an experienced marketing professional with a strong background in digital communication and e-commerce. Currently serving as E-Shop Lead at Numeric India since January 2020, Keerthiga is responsible for designing and executing e-store roadmaps, developing marketing strategies including SEO/PPC, and overseeing the reputation management of the e-store. Prior to this role, Keerthiga held positions in AIQM Business Solutions Pvt. Ltd. as Business Head - Marketing, focusing on comprehensive marketing strategies, and in SIM Technologies Pvt Ltd as Team Leader Marketing, where efforts were concentrated on aligning sales and marketing goals. Additional experience includes a role as Marketing Manager, specializing in digital marketing initiatives, and earlier work in telecommunication at Optimus Global Services Ltd.