Jayne S.

Head of Marketing at NurseBuddy

Jayne S. has a strong background in digital marketing and communications. Jayne started their career as a Website Copywriter for Birmingham and Solihull Mental Health NHS Foundation Trust, where they were responsible for creating accessible and engaging content. Jayne then moved on to become the Web and Intranet Content Manager, overseeing the coordination and performance of the organization's website and staff intranet.

Following their time at the NHS, Jayne joined SUSTAiN as the PR, Marketing & Communications Manager. In this role, they project-managed a Lottery-funded initiative aimed at building marketing and communications skills for voluntary and community organizations. Jayne also served as an expert advisor, providing guidance on marketing and promotion strategies.

Jayne then took on the role of Editor-in-Chief (Online) at I Love Chile, where they directed the online news content for an English language newspaper. Jayne managed a team of interns and contributing writers and was responsible for HR and recruitment processes.

After that, Jayne joined the University of Wolverhampton as a Digital Content Editor, where they worked on managing and editing digital content. Jayne then had a short stint as Programme Manager - Summer Schools at Coventry University.

In 2015, Jayne joined Superdream as a Senior Inbound Marketing Specialist, specializing in organic search and website content. Jayne later became a Digital Marketing Manager, overseeing SEO, UX, web content, email marketing, and social media channels. Jayne also worked as a Business Development & Planning Manager, focusing on attracting and providing a great user experience for website visitors.

Jayne also worked as a Digital Marketing Manager (Superdream Australia) for a brief period in 2018.

Most recently, they have been working at Unique IQ Ltd as the Head of Marketing since 2021. Now, they are set to become the Head of Marketing at NurseBuddy - Home Care Management Software in 2023.

Jayne S. has a diverse educational background. Jayne completed their A-levels in English, Geography, and Sociology at North Kesteven School in Lincoln from 1994 to 2001. Jayne then pursued a Bachelor of Arts (Honors) degree in English from the University of Birmingham, graduating in 2004. Following this, they continued their education at the University of Birmingham and obtained a Master of Arts degree in Shakespeare, Stratford-upon-Avon, and the Cultural History of Renaissance England from 2004 to 2005.

In terms of professional certifications, Jayne obtained a Professional Certificate in Marketing from CIM | The Chartered Institute of Marketing in 2008-2009. Jayne later completed a Professional Diploma in Marketing from the same institution in 2013-2014. Additionally, Jayne has pursued further certifications to enhance their skillset. In June 2019, they obtained "The Fundamentals of Digital Marketing" certification from Google. Jayne also holds certifications in "HubSpot Inbound Marketing" and "HubSpot Marketing Software" from HubSpot, which they obtained in May 2023. Furthermore, Jayne obtained a "Mental Health First Aid" certification from Mental Health First Aid (MHFA) England in April 2021.

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Timeline

  • Head of Marketing

    June, 2023 - present