Alex Patton is a seasoned live entertainment promoter with over 15 years of experience in the industry. Currently serving as the Senior Director of Booking at Oak View Group, Alex previously held leadership roles at notable organizations such as WME | IMG and Live Nation Entertainment. Alex's extensive background includes directing the music programming strategy for the award-winning Wake Up Call Music Festival and managing talent for top-grossing events across Canada. Alex earned a Bachelor of Fine Arts in New Media from Ryerson University and has consistently driven business growth and audience engagement in their career.
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