Craig Cranston is a seasoned professional with extensive experience in e-commerce and digital business management. Currently serving as Digital Business Head at Obeetee Carpets since January 2022, Craig previously held the position of E-Commerce Business Head at Luxmi Tea from July 2020 to January 2022. Additionally, Craig was involved in the inception of the lifestyle and wellness tea brand Chai Craft during tenure as E-Commerce Business Head and Product Manager at Udalguri Beverages Private Limited from August 2018 to July 2020. Craig’s earlier roles include Head of E-Commerce at Goodwyn Tea and various positions at Infinity Lifestyle Private Limited, where responsibilities included being a buyer, merchandiser, and product developer. Educational qualifications include a Bachelor's degree from St. Xavier's College Kolkata and prior studies at St. Xavier's Collegiate School, Kolkata.
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