Amanda Santana

Brand Director at Observatory

Amanda Santana has a diverse and extensive work experience in the field of brand management and partnerships. Amanda started their career as an Assistant in Brand Partnerships and Licensing at Warner Bros. Records in 2008 and then went on to become a Manager of Interactive at Warner Music Group in 2010. In 2012, Amanda joined Warner Bros. Records again, this time as the Director of Brand Partnerships and Licensing, where they worked closely with brand partners to develop and implement marketing programs to enhance engagement and revenue for the record label's artists. In 2016, they moved to Splash (SplashThat.com) as a Brand Strategist, responsible for developing brand strategies. Most recently, Amanda has been working at Observatory since 2019, initially as a Brand Supervisor and now as a Brand Director. The summary highlights Amanda's progression in their career and their expertise in brand management and partnerships.

Amanda Santana holds a Bachelor of Arts degree in Political Science and Communications from the University of Pennsylvania. The exact dates of their education are not specified.

Links

Previous companies

Warner Music Group logo

Timeline

  • Brand Director

    March, 2022 - present

  • Brand Supervisor

    August, 2019

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