Ocean Outdoor
Shona Dobson is a seasoned marketing professional with extensive experience across various sectors. Currently serving as Senior Marketing Manager at Ocean Outdoor since May 2022, Shona's previous roles include Marketing Manager at The Content Guide, where responsibilities encompassed content strategy and social media management. Shona has also held positions such as Senior Marketing Executive at All Response Media, Sales and Marketing Executive at Clayton Hotels, and Sales Manager at Jinn. Educational credentials include a Bachelor of Applied Science in International Hospitality Management from EHL Hospitality Business School. Skills include copywriting, social media management, video editing, brand repositioning, content strategy, and audience segmentation.
Ocean Outdoor
Ocean is a boutique media company that fills a unique position in the Outdoor advertising landscape. Specialising only in large-format digital, iconic landmark and super-premium banner locations, Ocean creates inspirational canvases for inspirational advertising.The Out of Home landscape is changing at a rapid rate, and with change comes newopportunities.Ocean are now operating in a multi media channel market as out of home, digital, mobile, online and screen media all converge to create deep and meaningful consumer conversations in the out of home space.The behaviour behind The Art of Outdoor allows us to capitalise on the latest technology, research and creativity ensuring that an Ocean location continually adds value and drives our clients business forward in this new out of home, connected world.Every site in our portfolio is hand picked for its unique quality and personality. We encourage brands to “Ask for it by name”, because Ocean is about quality rather than quantity. Our company ethos and principles based around Freedom, Quality, Passion and Enterprise have helped us become a dynamic force in the global media market place.Ocean have a genuine national footprint covering the key cities of London, Birmingham, Manchester, Glasgow, Leeds, Edinburgh, Liverpool, Newcastle and Bristol. Ocean Group's position was further enhanced in Birmingham and Manchester with the acquisition of Signature Outdoor and MediaCo (now operating under the Signature Outdoor Brand).Signature is the premium Out of Home company in the UK's second and third cities, operating a mixture of city centre premium backlights, banners and key digital assets.